Title: Practice Area Director
Category: Managing Professional
Education: B.A., M.S.J
James earned his B.A. from Wabash College, his M.S.J. is from Northwestern University, and he completed two years of graduate study in Marketing Management at Rollins College. James has provided strategic business, marketing and intellectual property consulting services to a wide range of technology companies serving primarily B2B markets, including major work for multiple divisions of Raytheon Systems Company; multiple computer and instrumentation technology companies within Teledyne Brown Engineering and Teledyne Electronics Technologies; Whittman-Hart; Forté Software Inc., a Sun Microsystems subsidiary; Datacolor International; the Aerospace/Defense business unit of EDS; Thermo Jarrell Ash; Dynetics, Inc.; and Microchip Technology Inc., as well as many small companies and startups.
Prior to forming Marketing & Management Resources, Inc. in 1993, he had been a principal with the Silicon Valley-based technology consulting firm Regis McKenna Inc. for four years, serving clients such as Motorola, AMD and Convex Computer. Before that, he had been world-wide corporate public relations strategy manager for Texas Instruments, where he was responsible for identifying and articulating corporate technology, product and market strategy to top national and international business and management media.
Mr. Helbig has created and managed market entry strategies for multiple products and technologies in both new and existing market categories. His professional background includes public affairs, issues management, and technical focus group design and analysis. Beyond his direct familiarity with semiconductors and high-performance computing hardware and software, he has hands-on experience in analytical instruments, IT professional services, electronic systems and components, environmental sciences, aerospace, defense systems, energy, and numerous heavy industries. He is a frequent speaker and writer on technology market and business issues, and has taught technology marketing principles and methodology at the University of Texas at Dallas, as well as for numerous corporate clients.
A former chemical engineer and Navy jet fighter pilot, Mr. Helbig brings some 30 years of business marketing experience and a broad background in industry to Foresight. Formerly president and partner of the public affairs firm David A. Meeker and Associates, he has also held technical marketing positions with Martin Marietta Aerospace and ITT Aerospace/Optical Division and with the counseling firms Burson-Marsteller and Ruder Finn.